Science of Wellness: emotions in a bottle

Composition house IFF launches its Science of Wellness platform: a tool for understanding the emotions linked to olfactory stimuli based on 40 years of consumer research and development, and designed to boost creativity.

Garden Lab: Symrise’s High Tech Vegetables

In late 2020, Symrise surprised us all by launching a collection of 100% natural ingredients produced from vegetables for its perfumers to use in creating fragrances. A look at the origins of this innovation.

Dreamwood – the woody scent that dreams are made of

Firmenich is launching its fourth ingredient created using their white biotechnology, Dreamwood*. Through the alchemy of various substances science and nature have combined to transform sugar into a sandalwood scent.

Behind the Scenes at the IFF Atelier du Parfumeur in Grasse

The Atelier du Parfumeur opened its doors in Grasse in May 2019. Created by the American fragrance house, the site was designed as an artist residence for perfumers which will also be open to the public twice a year. Let’s go on a guided tour.

With the support of our principal partners

IFRA