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The mighty smells of meat
Mouth-watering aroma or off-putting pong? Fresh, hung or cooked, the odours of meat take many forms, to the disgust of some and to the delight of others who drool over the flesh of hares fed on juniper berries, or of cattle fed on spring grass. On the occasion of the International Meatout Day this Monday, March 20, 2023, we suggest you, instead of consuming meat, to smell its exhalations through this article by Guillaume Tesson, originally published in Nez, the Olfactory Magazine – #07 – The Animal Sense.

Anosmia: in search of a lost sense of smell
On the occasion of the Anosmia Awareness Day this Monday, February 27, we propose you to rediscover an article by Eléonore de Bonneval and Hirac Gurden on this little known disorder and on the tried and tested rehabilitation protocols which prove that smelling sometimes equates to healing.

The mighty smells of meat
Mouth-watering aroma or off-putting pong? Fresh, hung or cooked, the odours of meat take many forms, to the disgust of some and to the delight of others who drool over the flesh of hares fed on juniper berries, or of cattle fed on spring grass. On the occasion of the International Meatout Day this Monday, March 20, 2023, we suggest you, instead of consuming meat, to smell its exhalations through this article by Guillaume Tesson, originally published in Nez, the Olfactory Magazine – #07 – The Animal Sense.

Marcel Proust: Of chamber pots and vessels of perfume
In his saga, the asthmatic writer portrays a hypersensitive narrator whose nose is just as fine as his palate. On the occasion of the centenary of his death this November 18, 2022, we offer you an article originally published in Nez, the Olfactory Magazine #13, which returns to the role of odors in the work of the author.

Woody ambers: the nasal invaders
You smell them everywhere without knowing it, these mystery compounds. When, how and why did woody ambers invade perfumery? Here is our attempt at an answer for you: some facts, some history, and a healthy dose of subjectivity!

The press kit: The art of staging the immaterial
How do the different players contribute to the creation, publication and evolution of the press kit, a tool of the trade that conditions the discourse of journalists and, in turn, the image of perfumery?
To complete our series « Reinventing perfumery discourse », we offer you an article originally published in Nez, the Olfactory Magazine #12.

Christophe Laudamiel: “50% of perfumery is plagiarism or remixes, it’s time to adopt a code of ethics”
The independent perfumer who worked with Procter & Gamble and IFF and now creates fragrances for The Zoo, Strangelove NYC, Richmess and BéLAir Lab Tokyo is calling for a revolution in a bid to build tomorrow’s perfumery, a more ethical and more creative perfumery where the perfumer’s role as author is recognised. We talked to him.

Flyn Roberts, Beautyworld Middle East Show Director: “For anyone in the beauty industry, it truly is an unmissable trade show”
Beautyworld Middle East is a meeting place for professionals of the beauty and perfumery industry as well as for trade visitors. The next edition will take place from October 31 to November 2, 2022 at the Dubai World Trade Center. Flyn Roberts, its Show Director, tells us more about the event’s purposes and programm.

Olfactory dissonance, between discourse and reality
Endless fields of Grasse roses, eco-responsible patchouli and a few drops of the loveliest organic lavender: it appears that mainstream brands fill their bottles exclusively with extracts that are ever more sustainable, ethical and mindful. What if perfumery tried a different approach to talking about its creations?
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