History

Secrets and lies in perfumery

“Abandon all hope of hearing the truth, ye who enter here”: words we might well be tempted to say to the novice taking an interest in perfumery. There is no denying that inventions, secrets and lies are legion in the fragrance universe.
From open secrets to copycat lies, lies of omission to workshop secrets, here is a brief overview of the deceptive discourse employed. Because, on the one hand, we have to laugh. And, on the other hand, the cult of mystery occasionally has its reasons, and it can be interesting to explore them.

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IFRA