Niche and confidences
Niche perfumery moves centre stage
As Esxence, the niche perfumery fair, prepares to open its doors in Milan from 15 to 18 June 2022, Nez caught up with a number of figures from the world of niche fragrances, in a series of interviews with perfumers, stores and brands. But, putting common misapprehensions aside, what lies behind the term that is as much overused as it is decried?