Perfume
A year after the release of its book Grasse, de la fleur au parfum published by Gallimard, innovators in nutrition, health, and beauty DSM-Firmenich continues to ramp up its approach to naturals. An approach that aims to “use science to harness nature and enhance its riches.” Xavier Brochet, Global Head of Natural Product Innovation, tells us more.
News
Although dsm-firmenich is best known for its expertise in synthetic molecules, the composition house has been present in Grasse since 2007. It has gradually put down roots in the town, culminating in 2020 with the acquisition of Villa Botanica, a nature-rich haven open to perfumers and clients the following year. It is now releasing a book that tells the story of this journey and reveals the four-season symphony at the heart of the world’s perfume capital.
News
On the occasion of the International Exhibition of Raw Materials for Perfumery (SIMPPAR) which will take place on May 31 and June 1 in Paris, we invite you to discover a series of articles originally published in the book From Plant to Essence – A World Tour of Fragrant Raw Materials. Let’s start with Firgood extraction method, unveiled by Firmenich at the exhibition two years ago.
Olfactory Culture
Firmenich’s shift to conscious perfumery, far from curbing perfumers’ creativity, has instead proved to be a source of innovation and inspiration.
